From giving bland social media some much-needed flavor to helping you strategize a campaign that crushes, our team (and our Gen Z network of thousands) are here for consultations every little step of the way.
Sophia Delrosario is the Director of Insights at JUV. She is also the founder and executive director of Zenerations (@zenerations on Instagram).
Hello, 2010s: Gen Z is resurrecting Indie Sleaze.
Semi-blurry images from Twilight’s Bella and Edward plastered across Gen Z superstar Olivia Rodrigo’s micro-purse. Leg warmers. Megan Fox covering magazines and taking up conversation topics. Social media snapshots of chipped black nail polish, obscure quotes on signs, obnoxiously loud fur hats, and film candids that are just a little bit mysterious and messy. No, […]
The Hottest Gen Z Trends This Week: TikTok, Lifestyle, Pop Culture
Welcome to Trend University, your quick crash course on Gen Z trends, taught by Professor Sophia Delrosario, Insights Strategist. So far, we’ve clowned on Gabbie Hanna, dissected spring fashion trends, and blindly chopped off our ponytails. (Missed last week’s lecture? Catch up!) Here’s this week’s lecture about the latest TikTok videos, memes, and lifestyle trends! TikTok […]
Trend University: The Gen Z Trends You Don’t Want To Miss
Welcome to Trend University, your quick crash course on Gen Z trends, taught by Professor Sophia Delrosario, Insights Strategist. Last week, we fangirled over Asian style influencers, called out SNL’s problematic Gen Z skit, and hated people who work at the bank. (Missed last week’s lecture? Catch up!) Here’s this week’s lecture about the latest […]