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Gen Z’s Obsession with AI Is the Real Deep Fake

Gen Z’s Obsession with AI Is the Real Deep Fake

As an AI bill gets debated in Congress and AI versions of real-life influencers roam the streets, brands are gearing up to draw in Gen Z using AI technology. And,…

Receipt Wrapped 2023 

Receipt Wrapped 2023 

Research conducted by Rian Weinstein, Steph Strickland, Gretta Kissell, Zineb Jaoudat, and Kate Graham  Gen Z’s Love-Hate Relationship with Social Media  2023 has brought an unsurprising underscore of Gen Z’s…

BySteph StricklandDec 1, 2023
Does College Still Feel Worth It to Gen Z? 

Does College Still Feel Worth It to Gen Z? 

They say Yes — But are Stressed About Affording It School’s not the only thing back in session — student loan payments will start back up in October, and a study…

ByGretta KissellOct 5, 2023
THIS WEEK IN HOT GEN Z TRENDS: IT’S OCTOBER THIRD! 📲 

THIS WEEK IN HOT GEN Z TRENDS: IT’S OCTOBER THIRD! 📲 

It’s October 3rd … AKA, time to fixate on our favorite early-2000s movie. With all things baby tee, hot pink, and bedazzled back in vogue, what is it about the…

ByHarmonie RamsdenSep 27, 2023
4 Strategies Brands Can Adopt From Fandom Culture to Reach Gen Z

4 Strategies Brands Can Adopt From Fandom Culture to Reach Gen Z

What could a K-pop band, Anime series, and TikTok-famous YA novel have in common? A strong fanbase (that maybe borders on obsessive).   Brands aiming to connect with Gen Z can…

ByRian WeinsteinSep 21, 2023
THIS WEEK IN HOT GEN Z TRENDS: ❄️ WE MADE IT TO THE -BER MONTHS 📲  

THIS WEEK IN HOT GEN Z TRENDS: ❄️ WE MADE IT TO THE -BER MONTHS 📲  

With a month until Halloween, The Screenshot is using this edition to discuss 10 fits on everyone’s minds for this spooky season.  All things Barbie  “Oppenbarbie” dominated our feeds this…

ByHarmonie RamsdenSep 14, 2023