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The hot take you didn't ask for.

Read about Gen Z opinions on, well, everything. Want more? Sign up to The Screenshot, our weekly newsletter that delivers a glimpse into Gen Z to your mailbox.

This Week in Hot Gen Z Trends

This Week in Hot Gen Z Trends

Week of June 14th We’re sharing the biggest trends in Gen Z’s world this week. Want these trends sent directly to your inbox? Sign up for The Screenshot, our weekly…

ByJawwad MustafaJune 15, 2021
This Week in Hot Gen Z Trends

This Week in Hot Gen Z Trends

Week of June 7th We’re sharing the biggest trends in Gen Z’s world this week. Want these trends sent directly to your inbox? Sign up for The Screenshot, our weekly…

ByJawwad MustafaJune 8, 2021
How Gen Z is celebrating graduation

How Gen Z is celebrating graduation

Well, the moment is finally here. For many Gen Zers, congratulations flooded Instagram feeds as the Class of 2021 took to the stage to graduate. As a graduating senior who…

BySrilekha CherukuvadaJune 8, 2021
This Week in Hot Gen Z Trends

This Week in Hot Gen Z Trends

Week of May 31st We’re sharing the biggest trends in Gen Z’s world this week. Want these trends sent directly to your inbox? Sign up for The Screenshot, our weekly…

ByJawwad MustafaJune 1, 2021
How Brands Should (Authentically) Engage with Pride

How Brands Should (Authentically) Engage with Pride

June is here, which means queer folks are preparing themselves for what is to come in Pride Month. (And no, I’m not talking about upping their workout routines for that…

ByGabe GarciaJune 1, 2021
The Hottest Gen Z Trends This Week: TikTok, Lifestyle, Pop Culture

The Hottest Gen Z Trends This Week: TikTok, Lifestyle, Pop Culture

Welcome to Trend University, your quick crash course on Gen Z trends, taught by Professor Sophia Delrosario, Insights Strategist. So far, we’ve clowned on Gabbie Hanna, dissected spring fashion trends,…

BySophia DelrosarioMay 27, 2021