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What does Gen Z think about the sustainable fashion movement?

What does Gen Z think about the sustainable fashion movement?

How can an entire generation be *obsessed* with thrifted finds while still searching for dupes on Amazon? We asked The Receipt, JUV’s in-house research network of over 5,000 young people…

ByOlivia FraryFeb 18, 2021
This Week’s Hot Gen Z Trends

This Week’s Hot Gen Z Trends

Week of February 15th How is it already half-way through February? Fresh off of Valentine’s Weekend, JUV is looking ahead at the digital trends that will dominate the week. Want…

ByJawwad MustafaFeb 16, 2021
How to get Gen Z to fall in love with your brand

How to get Gen Z to fall in love with your brand

1992 was a big year for Generation Z, and we weren’t even born yet! Author Gary Chapman changed the dating world forever with his book, The Five Love Languages, and…

ByJawwad MustafaFeb 15, 2021
Top Gen Z Trends of 2020 Marketers Need to Know

Top Gen Z Trends of 2020 Marketers Need to Know

I don’t think it would be honest to claim that we have the right words to describe this past year, but I do think it is fair to say that…

ByZiad AhmedJan 20, 2021
The Smiley Face Emoji Doesn’t Mean I’m Happy: Top 10 Gen Z Emojis

The Smiley Face Emoji Doesn’t Mean I’m Happy: Top 10 Gen Z Emojis

Are you fluent in Generation Z emoji usage? Check out our slideshow to see how young people subvert even the most commonly used emojis out there.

ByJuan José AmayaDec 18, 2020
How to Market to Gen Z, From Gen Z

How to Market to Gen Z, From Gen Z

Generation Z is the largest and most diverse generation in history. We represent 40% of consumers and already control $143 billion in purchasing power globally. The time to understand and…

ByNeal SivadasNov 30, 2020