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This Week in Hot Gen Z Trends

Week of July 5th

We’re sharing the biggest trends in Gen Z’s world this week. Want these trends sent directly to your inbox? Sign up for The Screenshot, our weekly Gen Z insights newsletter.

⏫ Gen Z icon giving away $1m dollars worth of therapy

Ariana Grande announced a partnership with mental health organization, Better Help, to give away therapy sessions for free. We stan!

⏫ Weight loss ads are banned from this platform!

Pinterest has become the first tech platform to ban weight loss ads. Body positivity for the win.

⏫ Memes from this tech CEO’s independence video

Mark Zuckerberg posted a video on Instagram for 4th of July celebrations – it’s a clip that’s launched a thousand memes!

⏬ Zendaya – a homewrecker?!

This week, the long-rumored relationship between Zendaya and her Spiderman co-star Tom Holland was confirmed as they were caught kissing. In the past, the internet started a meme putting Nicki Minaj and Tom Holland together and now they’re calling Zendaya a ‘home-wrecker’. Truly, it’s all for fun!

⏬ The portal to hell is why Gen Z fights for the climate

An oil pipe burst in the Gulf of Mexico, which truly looked like a ‘portal into hell’. In a week where a town burned to the ground due to intense heats and climate scientists warning that we’re on the precipice of irreversible climate devastation – we’re not playing anymore.

⏬ The live-action Clifford really is scary!

The trailer for the live action adaptation of Clifford, a Gen Z staple childhood show, was released this week. Despite being in our 20s, we’re actually scared of Clifford now!


JUV Consulting is a Gen Z collective that works with companies to create purpose-driven and authentic marketing campaigns that engage young audiences. Contact us at info@juvconsulting.com if you would like to learn how to reach Gen Z, or sign up for our weekly newsletter, The Screenshot, to get Gen Z insights straight to your inbox.

Jawwad Mustafa is the Director of The Screenshot Newsletter. He’s always got a drink in hand - either peppermint tea, peach iced tea or a vanilla latte. If you see him with anything else, you’ll really need to vote for him as The Imposter. You can find his creativity on Instagram at @JawwadTheCreator.